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Starbucks Doubleshot
Concept creation
Product Design
Problem
The Starbucks Doubleshot, a hugely popular energy drink with possibly the worst packaging known to man. The drab and outdated color palette and overall design are in dire need of a complete overhaul. In this campaign, the Doubleshot is envisioned as a high-class brand crafted for those who enjoy the finer things in life.














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